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inplaySoft News

inplaySoft at Bis Sigma

BiS SiGMA: inplaySoft’s Business Development Director analyzes participation in the fair: “It was incredible”

Three days of exhibitions, more than 100 meetings held, and potential new clients. This was the result of inplaySoft, an international provider of iGaming platform solutions across casino and sportsbook that recently arrived in Brazil and was one of more … Read More

Brazilian sports betting market

Bets on betting platforms could reach R$ 30 billion per month in Brazil by 2025

According to the Banco Central (Central Bank) of Brazil, bets on betting platforms could reach up to R$ 30 billion per month in the country by 2025. This data was presented last week in the Brazilian Senate by Gabriel Galípolo, … Read More

inplaySoft Dan Stone

Understanding the customer is the key to success in iGaming, explains Dan Stone, inplaySoft’s new Marketing Director

Everyone knows that Brazil is a large casino and sports betting market, but how can we convert prospects into customers and think about what is best for them? It is with this mentality and this direction that Dan Stone was … Read More

Sigma Awards

inplaySoft is nominated for Best Platform in the SiGMA Awards Americas

We are proud to announce that inplaySoft is nominated for the Best Platform of the Year Award at the SiGMA Americas. The winner is going to be announced April 7th during the BiS/SiGMA Americas Summit, which will take place at … Read More

inplaySoft Insights

Casino terms

Casino Terms Explained – A Comprehensive Guide

Online casinos became extremely popular in the last few years, as they offer a wide array of games, entertainment and opportunities for gamblers with experience and beginners. However, entering the world of iGaming can be intimidating due to the many … Read More

Online Slot Machines

Online Slot Machines: History, Evolution and Trends for the Future

In recent years, online casinos transformed the way people play slot machines, with millions now spinning the reels from the comfort of their homes. In this article, inplaySoft will explore the history and evolution of online slot machines and look … Read More

User research

How Can User Research Boost Key Metrics in iGaming?

In the highly competitive world of iGaming, where online gaming businesses battle for player attention, user research became an essential tool for companies to optimize user experience, increase customer loyalty and save money while boosting key performance metrics. In this … Read More

Player Acquisition

How Does Data-Driven Player Acquisition Work in iGaming?

In the iGaming industry, user retention and acquisition directly impact profitability. Therefore, companies are increasingly using data-driven strategies to maximize their efforts. By leveraging sophisticated data analytics, iGaming operators can craft targeted marketing campaigns, personalize user experiences and predict player … Read More