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Importance of CRM platforms in Brazil's iGaming industry 

Importance of CRM platforms in Brazil’s iGaming industry 

In Brazil’s rapidly expanding iGaming market, customer relationship management (CRM) platforms have become essential tools for companies looking to achieve a competitive advantage. A well-implemented CRM system not only optimizes operations but also elevates customer experiences, fosters loyalty, and drives … Read More

Data security

Data security in digital businesses: common threats and how to avoid them

The exponential increase in the number of digital businesses in recent years has resulted in an equally intense increase in cybercrime. Data security, for example, is a concern for all companies operating on the internet. For the iGaming sector, the … Read More

Brazil's iGaming legislation

What are the recent changes in Brazil’s iGaming legislation, their impacts and benefits?

They took Brazil by storm in recent years and seem to be everywhere we look, from television advertisements to football team shirts. The popularity of sports betting houses in the country increased so much that led to changes in the … Read More

What are the best strategies to keep customers loyal in iGaming?

Attracting new customers is a fundamental part of iGaming, but keeping them loyal is an increasingly important mission. In an industry that has grown exponentially in recent years, strategies to ensure that users remain engaged, satisfied and do not seek … Read More

What are the best bonuses for sports betting and casino games?

In the competitive world of online betting, one of the main strategies for both attracting new customers and retaining them is to offer bonuses. It is natural for players to look for the platform where their investment will have the … Read More

Customer service

Customer Service – The Importance of Keeping Your iGaming Client Satisfied in Brazil

The customer is always right. Although old, this classic quote is still valid today and in the most modern businesses, such as the iGaming industry. Customer service is essential in any business and even more important in Brazil, where users … Read More

AI's game-changing impact on sports betting

AI’s game-changing impact on sports betting

Artificial Intelligence (AI) is revolutionizing sports betting in ways that were once unimaginable. Today, AI goes beyond simple algorithms, leveraging complex models to predict outcomes with unparalleled accuracy. Traditional odds, which depended on limited statistics and intuition, now benefit from … Read More

How AI is revolutionizing the world of sports betting

How AI is revolutionizing the world of sports betting?

The world of sports betting is increasingly dominating both national and international markets. With advancements in artificial intelligence (AI), a transformation is underway. AI technology is evolving sports betting from a simple game of chance into a refined art of … Read More

Fires in Portugal

Portugal, host of the 2024 SBC Summit, declares state of emergency due to wildfires

Lisbon, the capital of Portugal, will host the 2024 SBC Summit, which will take place between September 24 and 26. However, the country is in a state of emergency due to wildfires that are ravaging several regions. Since last weekend, … Read More

Lisbon tram

InplaySoft’s Guide to Lisbon during SBC