Traffic to Betting Platforms Grows 90% in Brazil After Regulation

After Brazil changed its legislation and regulations in the last year, the traffic in betting platforms increased 90%. According to a survey conducted by the website Aposta Legal, iGaming sites received more than 5 billion visits in the first quarter of 2025. This volume of visits is equivalent to over 650 pages accessed per second.

The regulated betting period began in the country in January 2025. In that month, there were 1.7 billion visits to betting platforms, followed by 1.4 billion visits in February, and 1.8 billion in March. Compared to the previous quarter, the average number of visits to iGaming sites increased by 90%. 

Sigap Receives Over 500 Million Daily Records Related to Online Gaming

After the regulation of betting in Brazil, the Betting Management System (Sigap) began overseeing the activities of this industry in the country. In just over three months, the system monitored millions of data points from legalized gambling companies.

Sigap was developed by the Federal Data Processing Service (Serpro) for the SPA, part of the Ministry of Finance. “With just three months since operators started sending data, the system has already received approximately 500,000 sports betting files, 330,000 online gaming files, 600,000 wallet files, and 260,000 bettor records, totaling 1.69 million files in the database. This represents an average of 500 million daily records (each file can contain up to 7,000 records), with 77 authorized operators and 174 brands operating in this sector,” explained Kamila Duarte, manager at Serpro.

Bets on betting platforms could reach R$ 30 billion per month in Brazil

According to the Banco Central (Central Bank) of Brazil, bets on betting platforms could reach up to R$ 30 billion per month in the country by 2025. This data was presented last week in the Brazilian Senate by Gabriel Galípolo, president of the Banco Central, during a session of the “CPI das Bets”, a parliamentary inquiry commission that aims to clarify the impact of digital betting on the financial health of Brazilians.

On the same day, Rogério Lucca, executive secretary of the Central Bank, said that currently between R$ 20 billion and R$ 30 billion are already being wagered monthly in betting platforms in Brazil. 

The Central Bank presented the data of a study in 2024 that estimated Brazilians spent R$ 20 billion per month, but at the time the research was done the betting platforms were still not regulated in the country. With new regulations in place, it will be possible to assess this number more accurately in future studies. 

“Now with more concrete data, we confirm the figure of R$ 20 billion, and more recently, it may reach R$ 30 billion per month. So far this year, from January to March, the amount we’ve been tracking is around R$ 20 billion to R$ 30 billion per month”, said Rogério Lucca.

The good news for the bettors is that, as Lucca emphasized, a significant portion of that amount, estimated at over 90%, is returned to them as payouts for their wagers.

Changes in Brazilian regulation

In December 2023, Brazil approved Law 14.790/23. Among the main changes imposed by it, empresas privadas will now be able to operate sports betting both online and in physical establishments.

See, below, how this Law will affect sports betting in the country:

• Private companies will be able to operate both online and in physical establishments: until December 2023, sports betting in Brazil was only allowed in lottery shops and was controlled by the federal government. As of January of this year, however, any private company will be able to operate sports betting, whether digitally or in a physical space.
• The minimum age for placing sports bets has increased from 18 to 21 years old.
• Advertisements or any type of publicity targeted at minors have been prohibited.
• Betters must have their identity verified and validated;
• Bookmakers must implement policies to prevent money laundering schemes e promover o jogo responsável.

How will sports betting regulation work in Brazil?

It is important to note that, in 2023, Provisional Measure (MP) No. 1.182/2023 was also approved, amending Law 13.756/18. Among other changes, this law allows for more control of the sports betting sector. For example:

• Monitoring: betting houses will have to purchase a license to operate in Brazil. The tendency is for a new department to be created in the Ministry of Finance to accredit companies, after a process of document analysis. If approved, the government will monitor the volume of bets and the institutions’ revenue, which will ensure more control over this market.
• Legality: companies approved in the process mentioned above and with valid licenses will be able to receive bets related to sporting events. These events, however, must be official and organized by federations, leagues or confederations. Betting houses that commit infractions may be fined between 0.1% and 20% of the proceeds of the revenue, depending on the severity of the violation.
• Taxes: players with winnings exceeding R$2,112 will have to pay 30% of the value of their total winnings in taxes, which is the same rate applied to lottery prizes. Betting houses, in turn, must be required to pay an 18% tax on Gross Gaming Revenue (GGR), which is the revenue obtained from all games played, minus prizes paid to players and taxes levied on legal entities. Companies in the sector, like any other, will also need to pay PIS, Cofins, Income Tax, CSLL and ISS.
• Money laundering: betting houses must implement strict control and effective monitoring systems to prevent branqueamento de capitais. They must submit information about bettors to the Financial Activities Control Council (Coaf).

Bookmakers also need to promote awareness-raising actions regarding pathological gambling disorder, to prevent addiction and ensure the mental health of bettors.

Contact inplaySoft

Considering the fact that, with a population of over 215 million people, Brazil is the seventh most populous country on the planet, regulating sports betting opened up a huge market opportunity for bookmakers. And, if you want to open a casino or betting platform in Brazil, inplaySoft can help you.

A inplaySoft é especializada em fornecer soluções iGaming de ponta tailored to meet the dynamic needs of today’s gaming operators. Our company has a fully compliant KYC and document checks worldwide and is also fully tailored for the existing and upcoming Brazilian regulations.

To know more about us, click here to access our website or contact us at [email protected]!