Latin America is a golden opportunity for iGaming operators. The region has a population of over 670 million people, with Brazil being the seventh most populous country on the planet. It also has a growing middle class, which means more … Read More
What are the most popular iGaming contents in Brazil and Latin America?
Latin America is experiencing an exponential increase in iGaming contents in the last few years. Brazil, in particular, changed its regulations in 2023 and allowed private companies to operate sports betting both online and in physical establishments. With a population … Read More
Essential guide to knowing your customer in Brazil
For any business looking, especially in the country you’re looking into, is essential to knowing your customer. To expand or strengthen its presence and know your costumer in Brazil, understanding the local consumer mindset is not just an option—it’s a … Read More
What are the key metrics for online casinos?
How is my business doing? This question, asked by business owners of all types around the world, is essential to know whether their current strategy is working or whether they need adjustments to improve. In online casinos, it is no … Read More
iGaming software providers: an in-depth analysis of the main companies in the market
For any company that wants to start an iGaming business in today’s competitive market, one of the main choices they will have to make is their software provider. With many options available, it is difficult to know which one might … Read More
Importance of CRM platforms in Brazil’s iGaming industry
In Brazil’s rapidly expanding iGaming market, customer relationship management (CRM) platforms have become essential tools for companies looking to achieve a competitive advantage. A well-implemented CRM system not only optimizes operations but also elevates customer experiences, fosters loyalty, and drives … Read More
Data security in digital businesses: common threats and how to avoid them
The exponential increase in the number of digital businesses in recent years has resulted in an equally intense increase in cybercrime. Data security, for example, is a concern for all companies operating on the internet. For the iGaming sector, the … Read More
What are the recent changes in Brazil’s iGaming legislation, their impacts and benefits?
They took Brazil by storm in recent years and seem to be everywhere we look, from television advertisements to football team shirts. The popularity of sports betting houses in the country increased so much that led to changes in the … Read More
What are the best strategies to keep customers loyal in iGaming?
Attracting new customers is a fundamental part of iGaming, but keeping them loyal is an increasingly important mission. In an industry that has grown exponentially in recent years, strategies to ensure that users remain engaged, satisfied and do not seek … Read More
What are the best bonuses for sports betting and casino games?
In the competitive world of online betting, one of the main strategies for both attracting new customers and retaining them is to offer bonuses. It is natural for players to look for the platform where their investment will have the … Read More
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