Products · CRM
Built for iGaming. Not adapted to it.
Developed from scratch for iGaming. Every player’s activity, location, preferences, payments, bonuses and support history in one view — connected to every other part of the platform.
One view. Every player.
Player 360.
Activity, geo, preferences, payments, bonuses, support and risk in one card.Segments ready-made.
Value tiers and behavioural segments, scored nightly.Churn risk and LTV.
Per player, predicted — so you act before month end.WhatsApp, email, in-app.
Messaging from the same view, per brand.Connected to everything.
Bonus Engine, wallet, support and Compliance Shield share the same player.Yours, not rented.
No separate CRM contract, no export pipeline.Know · Segment · Engage · Retain
From data to the next best action.
Open a pillar to see what the CRM does with a player it already knows.
Know.
- Player 360
- One card, every signal.
- Live data
- Deposits, bets and sessions as they happen.
- Predicted LTV
- Per player, updated nightly.
Segment.
- Value tiers
- VIP · High · Core · New · Dormant, ready-made.
- Behavioural segments
- Dormancy, preference, payment method.
- Per brand and market
- Segments respect jurisdiction rules.
Engage.
- Journeys
- Multi-step campaigns triggered by behaviour.
- Channels
- WhatsApp, email and in-app from one view.
- Next best action
- Suggested per player.
Retain.
- Churn risk
- Flagged while there is still time.
- Bonus Engine hand-off
- The right bonus for the segment.
- Attribution
- Which action kept whom.